Premion

Premion | OTT Advertising Solution

On Wednesday, 11/13, members of the WTHR and Premion team will be hosting 2 events for business owners and ad agencies to learn about OTT advertising. The event is now full! Thank you to everyone who registered!

Premion, a division of TEGNA, is the one-stop shop OTT advertising platform for regional and local advertisers. Premion simplifies the OTT buying process by placing ads alongside premium long-form (full-episode) and live streaming content across more branded networks than any other platform — in just one easy transaction.

Premions's advertising platform delivers audience targeting and seamless integration across multiple networks. Advertisers are assured access to brand-safe and fraud-free inventory that reaches the fasted growing and highly engaged OTT audience.

125+ Premium Content Networks

Our partner network, build from direct relationships with the most trusted networks, provides the opportunity for your ads to run on top TV shows, hit movies and sports events, live and VOD.

Audience Targeted

Premion places your ads on the OTT networks that your audiences are watching daily — wherever, whenever and however they choose to watch. All in just one easy transaction.

Reach the fast growing audience pf cord-cutters and cord-nevers and target your audience geographically, demographically and behaviorally on any Internet connected device.

Premion Sets the Standard with OTT Advertising

  • No open exchanges or programmatic buying
  • Long-form episodic content on Connected TVs
  • Cross-screen frequency capping
  • Fully transparent reporting
  • Video Completion Rates (VCR) of 95% and more!
  • Built-in attribution model