Forbes writer: Indianapolis is America's most underrated city

"Most Underrated City"
Forbes writer calls Indy most underrated city
Perks of living in Indy
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INDIANAPOLIS (WTHR) — Indianapolis often gets lost in the mix when it comes to tourism in midwestern cities. But one writer says it's time for people to start giving Indy the attention it deserves.

In a piece for Forbes magazine, Larry Olmsted says the Circle City is the most underrated city in America.

Olmstead is a New York Times bestselling author and journalist with a passion for traveling and food. His book, "Real Food, Fake Food" released in 2016. It explores the various food scandals and advises how to spot authentic foods in our home like real extra virgin olive oil, or authentic Kobe beef in high end restaurants, all while posing the question, "What are you really eating?"

He's written for publications including Playboy, USA Today and the Boston Globe. He was a guest judge on Gordon Ramsay's "MasterChef."

Olmstead cites Indy's growing culinary scene, cheap urban living, thriving business scene, and of course, the Indianapolis 500 as reasons why the city is worth the visit.


While he's visited Indy six times (make it seven after this weekend's visit for the 102nd Running of the Indianapolis 500), he realizes some people still don't understand the draw.

"After all my trips, I’ve had to explain the appeal to friends," he writes.

He's not alone in his thinking. Travel + Leisure listed Indianapolis on its "50 Best Places to Travel in 2017" list. Right after Honolulu, Hawaii and right before Jackson Hole, Wyoming.

Condé Nast includes Indy on its list of Hottest Destinations of 2018. You know, right there with Da Nang, Vietnam and Bilbao, Spain.

He breaks down his six favorite reasons to visit:

  • Sports: The Indianapolis 500, the Super Bowl, multiple Final Fours, Big Ten Football and Basketball Championships, College Football National Championship, the NBA All-Star Game...that should be a sufficient list
  • Food and drink: With established eateries like St. Elmo's Steakhouse, newer eateries like Milktooth and upcoming spots like the Carmel's Sun King Distillery and Tap Room opening this summer, the culinary scene is booming.
  • Value: Everything from food to hotel stays, prices are a "pittance" compared to other large metro areas
  • Steak: Have you seen the abundance of steakhouses downtown? Indy gets red meat, whether it's a local favorite like CharBlue, or Prime 47, or popular chains like Ruth's Chris or Hyde Park Prime.
  • Golf: Award-winning golf course architect John Dye has mad his presence felt in Indy. From Brickyard Crossing to The Fort, the golf scene is one of Indy's best kept secrets
  • Unique attractions: From Newfields, to City Market, to the vast variety of museums, there's no shortage of things to do, there's something for everyone

Olmstead sat down with WTHR's Carlos Diaz ahead of his weekend at the Indianapolis Motor Speedway to talk about the greatness of Indianapolis.

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