The U.S. women's hockey team has come up with a clever way to attract fans back home to watch its games live - hashtagging the second line of the American national anthem.
The #DawnsEarlyLight hashtag is reminding fans in the United States to wake up early to watch their team, a favorite along with Canada in the Sochi Games. A USA Hockey staffer came up with the idea, playing off the lyrics: "By the dawn's early light."
The hashtag was active during the first period of Team USA's semifinal with Sweden on Monday night, though mostly among hardcore fans. The rest of America was paying attention, apparently, too - #womenshockey and #TeamUSA were trending nationwide.
Hockey topics, meanwhile, did not appear to be trending on Twitter in Sweden.
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