It's an opening of the first store of its kind in Indiana and hundreds lined up this morning for the opening of the Microsoft Store at the Fashion Mall. But, this store's opening means much more than the sale of products, it means access to technology for many who don't have it.
Corey Harter is in the market for a computer tablet. The opportunity to play with this one and get a guided tour of its technology alleviates a lot of anxiety.
"I think it's better because you can have hands-on interaction. I actually didn't know it had touchscreen options," said Harter.
The Microsoft Store not only provides hands-on access to customer here in the store. But, it's also spreading that technology around the city to those who otherwise might not have access to it.
"Reaching out to the underpriviledged, reaching out to make other's lives better. That's also what Microsoft is all about. We have this nice check for the YMCA of Indianapolis for $400,000.
The YMCA was one of several local agencies receiving part of more than one-million dollars in technology grants Microsoft gave out today.
"It's critical for us. We have the largest before and after school program in the city. So, we have thousands of teens that we work with everyday and the ability to access technology.. Their ability to learn those things is critical." said Jim Wood, YMCA Sr. VP.
And that giving continues through learning sessions in the store.
"One of the things we do here is we have great training programs both for youth and others. Whether it's YouthSpark Summer Camps or Boy Scouts or Girl Scouts, we'll do free training for people," said Jonathan Adashek, Microsoft.
The first 1000 customers in line got tickets to a free Kelly Clarkson concert. Due to rainy weather, the concert has moved indoors to Latitude 39 located just down the street from the Fashion Mall in the 4000 block of East 82nd St. The start time has also changed to 8pm.