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SOURCE: Gaspari Nutrition
With new goals in sight for company growth and success, Gaspari Nutrition has confirmed a change in executive leadership.
(PRWEB) March 15, 2013
Gaspari Nutrition®, a globally distributed sports nutrition company, has announced that Liz Gaspari is no longer the acting Senior Vice President of International Sales.
“The decision to make leadership changes was not based on any particular event, but was instead made after ongoing growth considerations,” said Gaspari Nutrition CFO/COO Dianne Aronica. “All of the changes my team has made are designed to encourage even more collaboration among the company’s world-class product development, marketing, and sales teams.”
Over the past 24 months, the company has undergone a massive reorganization to position itself as a global sports nutrition leader and further its worldwide growth. IFBB Hall of Famer and 2013 Arnold Classic Lifetime Achievement Award winner Rich Gaspari will remain as Chief Executive Officer and will continue his pursuit of leading the widely popular global brand.
The brand, which has enjoyed rapid domestic and global expansion, has recently undergone a highly successful rebranding effort. Led by Rich Gaspari’s vision for the future and the collective efforts of the product development and marketing departments, the new look and innovation presented to retailers around the world has solidified Gaspari Nutrition as a top player in the global sports nutrition industry. This brand reinvention includes the launch of an array of category leaders such as Myofusion Elite Protein Series, the widely popular Detonate Thermogenic Intensifier, Aminolast BCAA Superfuel, Anavite Sport Multivitamin & Amino Acid Complex, Glycofuse Supercarb, Isofusion Pure Whey Isolate, and the highly anticipated Superdrive Pre-training Superfuel.
“Repositioning a global brand with new multi-language and territory specific compliant labeling was no easy task, but through a commitment to our valued partners and our loyal customers, our management team has proven Rich’s brand is stronger than ever,“ said Vice President of Brand Strategy and Product Development Daniel Pierce. “The process of management changes is never easy, but we let the efficacy and popularity of the brand’s products and new look speak for itself.”
About Gaspari Nutrition®
Gaspari Nutrition is headquartered in Lakewood, NJ and is a rapidly expanding, healthy lifestyle sports company that develops and distributes a full line of nutritional supplements. Gaspari’s propriety and award winning products address all categories of an active lifestyle including muscle building, weight loss, and general fitness through a daily nutritional supplement regimen. They are one of the few companies to sponsor independent third-party research on their products to prove their efficacy. Gaspari Nutrition is sold in more than 85 countries, including more than 85 Popeye’s locations in Canada, and available in more than 5,000 US retail outlets that include GNC, Vitamin Shoppe, and Kroger, as well as more than 100 online stores, including Bodybuilding.com, Amazon, DrugStore.com, and SupplementsCanada.com. For more information, please visit http://www.GaspariNutrition.com.
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