Yahoo buys Bignoggins for more bright ideas

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Yahoo is making another small acquisition as part of its effort to make more compelling applications for smartphones and tablet computers.

The latest deal brings the technology and expertise of Silicon Valley startup Bignoggins Productions to Yahoo Inc.'s line-up of services for fantasy sports leagues.

Bignoggins makes popular mobile-device apps like "Fantasy Monster" and "Draft Monster." While those apps are no longer distributed, the technology underlying them is used in Yahoo's own services.

Bignoggins was started three years ago by Jerry Shen. The 30-year-old is the only employee joining Yahoo.

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