United Airlines focuses on first class meal offerings in push to win over business travelers
United Airlines is upgrading first-class food options and replacing snacks with full meals on some of its shortest flights.
The carrier has been looking for ways to woo back some of its frequent business travelers who defected to other carriers following a rocky merger with Continental Airlines. United lags behind American and Delta in the number of planes with Wi-Fi, its on-time performance has slipped and a series of computer glitches have left passengers angry.
The meal changes come as American Airlines goes the other way, eliminating hot meals on most flights under 1,000 miles starting Sept. 1.
For United, passengers on flights of at least 800 miles will get hot meals such as chicken and mozzarella on a tomato focaccia roll or turkey and Swiss cheese on a cranberry baguette. Currently, meals are only served on flights of 900 miles or more - trips that usually last close to two hours.